Amazon Discontinues Free Prime Shipping Benefit for Non-Household Members

Amazon has announced adjustments to its Prime program, specifically ending the feature that allowed free shipping to be shared with members residing outside of the primary account holder’s household. This modification will impact numerous subscribers who previously leveraged Prime benefits with friends or family members living at different addresses. Those affected will now be required to either purchase an independent Prime subscription or incur separate shipping charges. The rationale behind this decision is to streamline the subscription structure and boost revenue by incentivizing more individuals to sign up for Prime. Amazon provides a broad array of benefits to Prime subscribers, including expedited free shipping, access to streaming services, and exclusive deals.